SEO

Browse articles about Search Engine Optimization (SEO) and related topics.

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Subfolder: Web Meaning & SEO Importance

Understand subfolders and how they relate to website structure. Learn the role of subfolders in a URL and why they're important for SEO.
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Subdomain: Meaning, Examples & When to Use

Learn about subdomains, a key part of the Domain Name System (DNS) and URLs. Understand them with simple examples and how-to instructions.
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Referring URL: Meaning, Basics & Marketing Tactics

Learn about referring URLs, which digital marketing and SEO tools use to measure and report web traffic.
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Traffic Potential (TP): Understand Ahrefs' Keyword Metric

Learn about Traffic Potential (TP), an SEO metric developed by Ahrefs for understanding keyword potential and value.
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Orphan Pages: Basics & How to Fix Them

Learn about orphan pages and why they aren't great for SEO. Discover simple ways of identifying and fixing orphan pages with this guide.
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Search Experience Optimization (SXO): Meaning & Essentials

This guide covers the basic of Search Experience Optimization (SXO), including its benefits and how to improve your search experience.
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Ecosia: Basics of The Eco-Friendly Search Engine

Ecosia is a privacy-focused search engine that uses profits to plant trees. Learn about the company and SEO considerations for search.
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Search Generative Experience (SGE): What It Means for SEO

Learn about SGE, a generative AI feature for Google Search results.