What is Website Architecture? A Simple Guide
Learn about website architecture and why it's important to usability and SEO. Find tips on how to structure…
Why Your Business Needs a Website
Find the strongest reasons your business should have a website, including with the most important benefits for visibility…
What is a Subfolder? Basics & SEO Methods for Site Architecture
Understand subfolders and their relationship to website structure. Learn the significance of subfolders in a URL and their…
Subdomain: Meaning, Examples & When to Use
Learn about subdomains, a key part of the Domain Name System (DNS) and URLs. Understand them with simple…
Referring URL: Meaning, Basics & Marketing Tactics
Learn about referring URLs, which digital marketing and SEO tools use to measure and report web traffic.
Traffic Potential (TP): Understand Ahrefs’ Keyword Metric
Learn about Traffic Potential (TP), an SEO metric developed by Ahrefs for understanding keyword potential and value.
What is an Orphan Page? Basics, SEO Importance & How to Fix
Learn about orphan pages and why they aren't ideal for SEO. Discover simple ways to identify and fix…
Search Experience Optimization (SXO): Meaning & Essentials
This guide covers the basic of Search Experience Optimization (SXO), including its benefits and how to improve your…
Ecosia: Basics of The Eco-Friendly Search Engine
Ecosia is a privacy-focused search engine that uses profits to plant trees. Learn about the company and SEO…
Search Generative Experience (SGE): What It Means for SEO
Learn about SGE, a generative AI feature for Google Search results.
Black Hat SEO: What It Is & Harmful Techniques To Avoid
Understand the basics of black hat SEO and why you should avoid its methods. While they can produce…
White Hat SEO: What It Is, With Key Techniques & Examples
Learn about white hat SEO and how it differs from black and grey hat techniques. Find the essentials…
What is a Redirect Chain? Basics and How To Fix Them for SEO
Learn about redirect chains, a common website issue that affects SEO and user experience. Understand their problems and…
Types of Redirects: Basics & SEO Recommendations
There are several types of web redirects, including 301 and 302. This guide covers the core web redirect…
302 Redirect: Basics, When to Use & SEO Considerations
Learn the pros and cons of using 302 redirects on your website. Understand when to use temporary redirects…
How to Manage URL Redirects in Squarespace
Learn how to set up a Squarespace redirect for better SEO. Follow this tutorial to manage your website's…
DIY SEO Software for Self-Starters
We've compiled a quick list of SEO tools that are user-friendly and suitable for most people looking to…
10 Essential SEO Tips for Wedding Photographers
Find SEO tips for wedding photographers. Learn about the key elements of SEO and how you can use…
Backlink Profile: SEO Basics & How To Build Yours
Learn about backlink profiles, an essential off-page SEO concept.
SEO Acronyms: Common Abbreviations with Definitions
Find a comprehensive list of the most popular SEO acronyms. Get definitions for common concepts, disciplines, and technical…