Email Strategy & Automation

Email Marketing Services

Build relationships and drive revenue with strategic email campaigns

How We Work

Our proven process for delivering results

1

Strategy & Planning

I define your audience segments, campaign goals, and email cadence. Who are you emailing and what action do you want them to take?

2

Setup & Integration

I'll configure your email platform (Mailchimp, Constant Contact, Brevo, etc.), set up automation workflows, and integrate with your website and CRM.

3

Content & Design

I create email templates, write compelling copy, and design campaigns that look great on all devices and drive clicks.

4

Send & Optimize

I launch campaigns, track performance (opens, clicks, conversions), and continuously optimize based on real data.

What's Included

Email platform setup and configuration
List segmentation and audience targeting
Automated email sequences (welcome series, nurture, abandoned cart)
Newsletter design and copywriting
A/B testing for subject lines and content
Integration with forms, CRM, and e-commerce platforms
Performance tracking and reporting
Deliverability optimization

Is This Right for You?

email marketing works best for:

E-commerce stores wanting to recover abandoned carts and drive repeat purchases

B2B companies nurturing leads through longer sales cycles

Service providers staying top-of-mind with past clients

Content creators and publishers growing engaged audiences

Local businesses building customer loyalty and repeat visits

Frequently Asked Questions

Which email platform do you recommend?

It depends on your needs. Mailchimp is great for small businesses and e-commerce. Brevo (formerly Sendinblue) offers excellent deliverability and automation. For advanced needs, I can recommend platforms like ActiveCampaign or HubSpot. I'll recommend the best fit during discovery.

How often should I send emails?

It depends on your audience and goals. Weekly newsletters work well for content-driven businesses. E-commerce might send 2-3 times per week with promotions. B2B nurture sequences might be bi-weekly. I'll help you find the right cadence based on engagement data.

Can you help me grow my email list?

Yes. I can set up lead magnets, optimize signup forms, create pop-ups and embedded forms, and integrate with your website. Growing a quality list is part of my strategy.

Do you write email copy or just set up the platform?

I do both. I can handle the technical setup, template design, copywriting, and ongoing campaign management—or work with your team on just the pieces you need help with.

How do you measure email marketing success?

I track open rates, click-through rates, conversion rates, and revenue generated. I also monitor list growth, unsubscribe rates, and deliverability. You'll get clear, actionable reports showing what's working and what to improve.

Ready to Get Started?

Let's talk about your email marketing goals. No pressure, just a conversation.