Moz
Articles about Moz and related topics
Page Authority (PA): What It Is & How to Improve Yours
Find the essentials about Page Authority, a metric Moz developed that measures a web page's SEO power. Learn how to improve your score.
Domain Authority (DA): Basics of Moz's SEO Metric
Learn about Domain Authority (DA), an SEO metric developed by Moz that calculates a website's backlink profile strength.